Digital Services · Advertising VAS

Advertising channels built into the call itself.

Two one-to-one audio ad channels that turn existing call traffic into B2B advertising revenue, while giving subscribers something back.

/ 01

Sponsored Call

Subscribers hear a short advertising jingle and get free call minutes or internet megabytes, paid for by corporate advertisers. It is a one-to-one ad channel with full attention.

  • Free minutes or data for subscribers
  • Advertisers pay per sponsored call
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MisDial

When a subscriber dials a wrong number, a targeted ad from a corporate customer, operator service or VAS provider replaces the generic "number not in service" announcement.

  • Configurable frequency, duration and audience (age, location, language)
  • Full reporting on every campaign
03Benefits by sector

For operators and for advertisers.

A new B2B advertising revenue line from existing call traffic.

  • Sponsored Call and MisDial monetize calls you already carry
  • No network investment needed
Use cases
Sponsored minutes & megabytesAds on wrong-number calls
More for telecom operators →

Turn call traffic into ad revenue.